Paradigm Productions, Inc. | Digital Marketing
Results driven website solutions that will drive your eMarketing initiatives. Cutting edge, custom - web sites, web development and management.
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Five Tips to Get your Emails Opened, Read and Clicked

While sending emails is easy, cutting through the daily clutter of messages your clients and prospects receive is not.  Now that more online activity is done on handheld devices than on desktop computers,  email campaigns should...

3 Types of Semantic Markup to Enhance your SEO

In our last blog we referenced how semantic markups within your website’s HTML code could help impact your company’s page rank performance and ability to stand out on search results pages.  If you are a business...

Ad Content to Your Site That Leads To Web Conversion

Websites are built to convert your site visitors to prospective customers either through education, brand development or direct sales. With this in mind, a website is really just a sales tool, intended to warm the lead...

Strategic Marketing Tactics for Social Media Lead Generation

90% of communication is non-verbal.  So, while contacting potential customers via social media is an efficient first step to a strategic marketing effort, face-to-face meetings could make you even more effective. There are a couple of advantages...

Increase Sales with On Page and Off Page SEO

Companies use the term SEO interchangeably with lead generation because it is assumed both yield the same end result - fresh prospects.  While SEO is a critical first step in attracting potential customers to your site,...

Google’s New Mobile Device Oriented SEO Element

Google has hardcoded new elements that are directly tied to mobile search into its most current search equation that could impact your SEO efforts.  Interestingly, these critical factors have less to do with content and code...

It Takes More Than Search To Generate Website Leads

In a Webmaster Help video earlier this month Google’s Matt Cutts warned against relying on Search Engines alone to generate website leads.  Even though Google has nearly 70% market share and their sites reach 92.2 percent...