Based on how buyers make purchasing decisions these days, Paradigm developed a unique turn-key service to generate and nurture leads.
- Integrated Turn-key Program – An end-to-end solution created, implemented and managed by Paradigm which works with your existing Website and requires your minimal attention once activated.
- Automated Follow Up – Save potentially lost opportunities by remaining in contact and top of mind with interested prospects. Relevant and synchronized emails of interest nurture relationships and build trust over time.
- Increased Close Rate – Spend less effort qualifying leads and more time developing higher-quality, pre-educated and informed leads.
- Better Customer Experience – By selling from a buyer's perspective, potential customers feel more comfortable with the natural flow of communication and actions.
For further details on how to convert more browsers into buyers, email us, or call 847-768-0018 xt 113.
Call-To-Action (CTA) Buttons
Captivating, Compelling & Concise
A Call-To-Action button catches attention with alluring imagery and valuable offers. Compact, clear and easy to read, CTAs are the triggers that start the lead generation process.
- Button design
- Call-to-action offer
- Keyword selection
- Button development
Landing Page Form
Capture Contact Information
The purpose of a landing page is to capture a prospect's contact information. The page is designed for simplicity and optimal conversion, motivating prospects to complete a short form and receive the offer.
- Page design
- Form design
- Copywriting
- Page development
Thank You Note
Keep Leads Engaged & Connected
A "thank-you" page is sent immediately after a landing page form is filled out keeping leads engaged and further connected with your company or brand.
Thank you pages deliver the promised content and suggest next steps such as other recommended downloads relating to their interests, links to your Website, blog, Fanpage, etc.
- Page design
- Page development
Content Download
Relevant & Valuable Information
Given in exchange for a prospect's contact information, valuable content comes in the form of articles, whitepapers,, case studies access a videos, tip sheets, kits, how-to-guides, worksheets, etc.
- Concept ideation
- Content creation
- Content development
eMail Drip Campaign
Remain Top Of Mind Over Time With Automated Lead Nurturing
Lead nurturing ensures no revenue opportunities are missed by maintaining contact with prospects that were not yet ready to speak with a sales rep.
Relevant, pertinent and useful content are emailed automatically at prescheduled intervals to keep prospects warm and interested.
- Email design
- Email copywriting
- Email development
eMail List & Analytics
Measure Performance
Contact information from generated leads, and reporting insight to measure performance.
- Leads
- Reporting
- Recommendations