creative design

Never underestimate the ability of a well-written, well-designed brochure, newsletter, ad or trade show exhibit to connect with your customer.

When your customers ask for more information, send them a brochure or when prospects have questions about products or process, supply them with product sheets, how-to booklets or even laminated process cards. When prospects leaf through their favorite trade publication, grab their attention with your ad.

Why choose Paradigm for your print needs? We understand that the process doesn't stop with a creative idea or a nicely turned phrase. That's just the beginning. Production and printing can make or break your great creative idea. Nowhere is the right supplier relationship more crucial to the outcome. Our print marketing specialists have built a stable of trusted printers and production facilities that deliver great product on time, and within budget.

view some of our print samples

Copy/Content
You need the right words and the perfect images to effectively convey your message. Paradigm's experienced teams deliver the quality you demand:

• Intelligent and effective content and copy writing for all media.
• Editing/rewrite of existing content to produce copy that is sharper and truer to your message.
• Proofreading to ensure an error-free, literate presentation of your products and services.
• Our writers and editors are former journalists and marketing communications professionals. They know the power or persuasion and the impact of clear, concise information.

Design
First impressions are lasting impressions.
When your customers and prospects pick up your brochure, pop in your CD-ROM or go to your web site, they are making a quick assessment. Do they like your looks? Does your look effectively communicate who you are and what you can do for them?

Paradigm's experienced design team will work hard to give your marketing materials the look and feel that perfectly expresses your identity and highlights your expertise. In a crowded marketing environment, it's critical to communicate accurately and quickly.

Our design will attract your customers, our copy and content will keep them interested. Count on Paradigm for a full-range of design capabilities.

Original Logo Design
The logo is the cornerstone of the company brand, and is possibly the most difficult and most important task to undertake. It has to work at any size - from a business card to a billboard. It has to work in black and white as well as in color and has to work in any number of formats and mediums. It must capture the essence of the company in a simple, original and memorable way, for it influences all other visual communication and marketing efforts.

Photo Retouching & Illustration
We can take your photos and enhance them into polished, professional images that will dazzle your viewers. From radiant color to replacing backgrounds to retouching imperfections, we can generate the appearance you desire. If you fancy original imagery, we can create full color or line art illustrations for a sketchy or sophisticated appearance. Whatever your demand, we will meet or exceed your anticipations.