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Disrupt the Day to Day to Drive your Business Forward

Instituting a new business process requires change - which is temporarily disruptive, scares some while making others uncomfortable.  Because most business processes directly or indirectly influence your sales efforts, it also impacts the company’s future revenue

Pretotype: How Your Business Stays Innovative

“Plans are worthless, but planning is everything” - Dwight D. Eisenhower. This truism is as accurate in battle as it is in business – especially in rapidly changing markets. Why? Because a business plan is a bet

business plans

Adding Value to Tactical Strategic Business Planning

Strategy is as much about what to do as it is what to not do. It establishes soft, but clearly understood parameters flexible enough to be modified based on market feedback and competitive forces. Because your

business plan

Why You Need a Business Plan Review

Every business needs a business plan, detailing the strategies in place to develop your brand and grow your business. However, a business plan is not a set it and forget piece to your company’s makeup. Like

Innovation Isn’t Found in Conventional Relationships

Finding similarities between different things is key to formulating creative solutions.  It’s not surprising to find connections between things that are compatible, alike, or complimentary to each other.  Breakthroughs occur when seemingly unrelated elements from diverse

Innovation in Focus: Seeing Through the Haze

The road to innovation requires a specific kind of visualization. Instead of looking at a problem, or looking for a solution, innovation requires you to “see” the problem and possibilities. This means your eyes initiate mental