Lead Management | Paradigm Productions, Inc.
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CTA examples

Three Call to Action Examples That Drive Internet Leads

“Call to Action” (CTA) buttons or links call site visitors to take some form of action. Combined with a contact form, CTAs are launching pads to generate internet leads at different stages of their buying cycle.

LInkedIn business pipeline

Keep Your Pipeline Flowing with LinkedIn

If you are responsible for bringing in new business and growing your company's revenues, then LinkedIn should be part of your daily regimen. To receive a steady flow of potential customers, leverage LinkedIn's capabilities to identify

Ad Content to Your Site That Leads To Web Conversion

Websites are built to convert your site visitors to prospective customers either through education, brand development or direct sales. With this in mind, a website is really just a sales tool, intended to warm the lead

Effective Website Design Needs Sales-Focused Content

It’s as simple as this: when designed with your sales cycle in mind, your website can help differentiate your company from competitors, accelerate a buyer’s decision-making process, and win more business. However, your website could also work

Strategic Marketing Tactics for Social Media Lead Generation

90% of communication is non-verbal.  So, while contacting potential customers via social media is an efficient first step to a strategic marketing effort, face-to-face meetings could make you even more effective. There are a couple of advantages

Increase Sales with On Page and Off Page SEO

Companies use the term SEO interchangeably with lead generation because it is assumed both yield the same end result - fresh prospects.  While SEO is a critical first step in attracting potential customers to your site,

Increase Sales by Creating Sales Ready Prospects

There are ways to accelerate the sales cycle, read: “increase sales,” using a little forethought and simple automation.  Once implemented, you’ll capitalize on more opportunities, nurture more leads, and keep your sales pipeline flowing smoothly. Here’s a