Paradigm Productions, Inc. | Content Creation
Results driven website solutions that will drive your eMarketing initiatives. Cutting edge, custom - web sites, web development and management.
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How To Capitalize On Your Website’s Halo Effect

There is an opportunity to create a Halo Effect each time a website is developed or redesigned.  This is important because a Halo Effect impacts a potential buyer's interest in your company, the decisions s/he makes,...

Why Photography Is Key to Industrial Websites

Many industrial websites lack clear, concise and compelling messaging.  These companies know what they want to say but just can’t convey their point with words.  As a result, pages become dense with text explanations, making it...

Selling On the Seven C’s

When you’re looking at return on investment for copywriting, the goal needs to be sales. Strong copy is the driver for your brand to engage, convert and sell to your audience, no matter the medium. The...

copywriting

What Makes Great Copy

Your marketing and sales strategies are meant to drive leads. These strategies are made up of tactics built from creative content and promoted through various media to reach your target market. You invest time and money to...

Ad Content to Your Site That Leads To Web Conversion

Websites are built to convert your site visitors to prospective customers either through education, brand development or direct sales. With this in mind, a website is really just a sales tool, intended to warm the lead...

Effective Website Design Needs Sales-Focused Content

It’s as simple as this: when designed with your sales cycle in mind, your website can help differentiate your company from competitors, accelerate a buyer’s decision making process, and win more business. However, your website could also...

Where to Post Content On LinkedIn

Many people abandon LinkedIn after completing their profile and only refresh their content when changing titles or companies.  The lack of activity by some is because they probably aren't aware of places, and reasons, to add...

3 Simple Content Writing Tips to Get Good Leads on LinkedIn

How do you write the right content to actually get good leads from LinkedIn? Start by finding a “hot topic” that’s top-of-mind, supported by clear, crisp content writing, and ending with a suggested first step.  Your...