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Social Media Marketing Management for Merchants

As the retail industry continues to solidify after the last few years of declined overall sales, there is a shift happening within the industry towards Social Media, enabling retailers the ability to build sales and brand

Facebook and Smart Search Marketing

In both the B2B and B2C sectors, many brands are turning to Social Media Marketing to build brand awareness. While search engine marketing is still driven by Google, as brands continue to increase use of Facebook

7 Tips to Get Real with Social Strategies that Work

“Join the conversation”, “Connect online”, and “Reach your audience”. We’ve heard the platitudes surrounding business social media marketing, but with all the same things being said all over the web, we’re all a little snow-blind to

Social Strategies that Work to Promote your Online Content

You have your content strategy in place and the wheels are turning, fingers are tapping away building the engaging, keyword-oriented, and timely content that will draw the attention of your target market online. You have your

Social Strategies that Work

You consider yourself a marketing “guru”. You’ve worked in or followed the marketing industry for years and understand the important of research to build a strategy for your marketing goals, who you are targeting, how you

Online Marketing Growth Drivers for 2011

As has been reported, online marketing is continuing to grow across most industries. Both B2B and B2C companies are investing more of their marketing dollars into the various tools and sites available on the web. To