Your business is national, but your storefronts are local businesses. When building your website, you included links to your satellite locations. For your Chicago store, you need to cultivate a relationship with your local clients while
Yes, folks, social media marketing is here to stay. As a standard part of most marketing plans, social media has allowed brands to interact on a much more personal level with their target market. However, even
Starting a blog is a great tool to drive web traffic and lead generation. To effectively drive targeted web traffic, garner readership, increase leads and conversion rates from your blog, there are a few crucial steps
If you have a business website, then on page SEO has come up during stages of your professional web design. However, it is rarely the primary focus for business owners or even developers and can often
If you are investing in your brand’s online presence, then you are investing in some form of copywriting services. Whether managed by your internal staff or outsourced to an internet marketing agency, copywriting can be an
If you are planning on interviewing an internet marketing agency to build your online presence, you are sure to have a list of questions and concerns listed, right? Well, so should your potential internet marketing agency.
As a business owner, you were involved in the web development and marketing strategy for your corporate website. You labored over every page, every layout, every word of text. Your site has been live for months,
If you use B2B blog posts or articles as part of your content marketing plan, then chances are you use, or have at least heard of, Social Book Marking. Sites like Digg and Delicious have been
In a recent article from Fast Company, the discussion focused on how Social Internet Marketing plans for “The Hunger Games” were built to win at all costs. Read the entire article here. The overall strategy for “The Hunger Games”
Social Media Marketing is About Leads. Not Contacts. What? We can hear the rebuttals beginning already. What do you mean effective Social Media isn’t gauged by your number of Fans, Friends, Connections, or Followers? To help you see
Writing blog posts that no one can find to read is sort of like being the tree that falls in the forest with no one around: No one hears what you’re saying. So, what steps can you
Wikimedia, Danilo94 As you well know, email marketing is the most straightforward way to keep your brand front of mind for your target audience. Regular email newsletters, whether weekly or monthly, allow your contacts to learn of