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Business and Social Media: Cisco Case Study

NetProspex recently posted several social media case studies on their blog, and in reading them, we found the notes on Cisco’s B2B Social Media Marketing success to be particularly interesting. According to the post, Cisco recently won

Online Marketing Growth Drivers for 2011

As has been reported, online marketing is continuing to grow across most industries. Both B2B and B2C companies are investing more of their marketing dollars into the various tools and sites available on the web. To

How to do Local Marketing Online

Any local business engaging in web marketing knows that there is a very real need to enhance their web marketing with geo-targeting options. This means that, for those local companies that work with clients within a

Social Media Takes on TV

In the month when television ads kick up into high gear to sell, sell, sell the holiday spirit, recent reports have shown that Social Media may be inching into popularity in a realm normally covered by